Jackie Aina is a Nigerian-American beauty influencer, entrepreneur, and advocate renowned for her commitment to inclusivity and representation in the cosmetics industry.With a career spanning over a decade, she has become a prominent voice championing diversity and challenging industry norms.
Early Life and Career
Born on August 4, 1987, in Los Angeles, California, Jackie Aina is of African-American and Nigerian (Yoruba) descent. After two years of college, she joined the U.S. Army Reserve, during which she began exploring makeup artistry.While stationed in Hawaii, she worked for MAC Cosmetics, gaining firsthand experience in the beauty industry.
In 2009, Jackie launched her YouTube channel, initially as a creative outlet during a challenging period in her life.Her content quickly resonated with audiences seeking beauty advice tailored to diverse skin tones, leading to a substantial following.
Advocacy and Influence
Jackie Aina is celebrated for her advocacy for people of color in the beauty industry.She has consistently highlighted the lack of inclusive shade ranges and has called out brands for overlooking darker skin tones.Her efforts have led to collaborations aimed at expanding product inclusivity, such as her partnership with Too Faced to broaden their foundation shades.
Beyond product collaborations, Jackie uses her platforms to address broader issues like colorism and representation, fostering conversations that push the industry toward greater inclusivity.
Entrepreneurial Ventures
In 2020, Jackie co-founded FORVR Mood, a lifestyle brand offering luxury candles and self-care products.The brand debuted with a 45,000-person waitlist, reflecting her influence and the demand for products that celebrate Black culture and luxury.
Recognition
Jackie’s impact has been acknowledged through various accolades, including the NAACP Image Award for “YouTuber of the Year” in 2018. She has also been featured in major publications for her contributions to beauty and advocacy.
Online Presence
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YouTube: Jackie Aina
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Instagram: @jackieaina
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Lifestyle Blog: jackieaina.comYouTube
Jackie Aina continues to inspire and influence through her dedication to beauty, inclusivity, and empowerment.